Sony is currently under fire by a lot of fans because of the prices that have surfaced in the PlayStation Now beta. There is no sign of a subscription price yet, but sample prices have appeared for individual game rentals. PS Now has previously produced reactions ranging from excitement to skepticism, but this time, the reactions are mainly negative.
Examples prices seen include Final Fantasy XIII, with a four-hour rental for $2.99, a seven-day rental for $5.99, a 30-day rental for $7.99, and a 90-day rental for $14.99; and Deus Ex: Human Revolution, with a four-hour rental for $4.99, a seven-day rental for $6.99, a 30-day rental for $14.99, and a 90-day rental for $29.99. The most disturbing thing is that you can buy a retail copy of some of the games cheaper than the higher rental prices.
Still, fans have overreacted. These aren’t the final prices. Sony is testing the waters and welcomes feedback, as stated in the email announcement sent to beta members:
“Inside this first test, you will find a variety of rental prices and rental periods to choose from. These prices are ultimately decided on by the participating developers and publishers. Your feedback during this next phase of the Private Beta is extremely important, as we will be monitoring it closely.”
Beta testers can communicate with Sony through the normal beta feedback channels, but if you aren’t a tester and would like to make your opinion heard, you can contact Sony at firstname.lastname@example.org.
PS Now has a lot of potential, with the chance of backwards compatibility, a new way to rent and demo games, and save data that works with the cloud–users have confirmed that data backed up to the cloud from your retail game can be accessed by the PlayStation Now game. With any luck, Sony will respond to the pricing backlash. After all, that’s what betas are for.